Ricky Gervais has once again aimed at the entertainment elite unleashing a scathing critique of celebrities who used the platform to voice political opinions. His mockery of “woke” celebrities highlights a growing divide between Hollywood’s activism. Are award shows an appropriate platform for political discourse?
Gervais Mocks Grammy Performers
Ricky Gervais took to social media to criticize celebrities who made political statements during the Grammy Awards. His post featured a still from his viral 2020 Golden Globes performance, captioned “They’re still not listening,” implying that his previous warnings against celebrity activism had fallen on deaf ears.
The Grammy Awards, hosted by Trevor Noah, saw several politically charged moments. Lady Gaga made pro-trans remarks, while Alicia Keys declared, “DEI is not a threat; it’s a gift,” referring to Diversity, Equity, and Inclusion initiatives.
Alicia Keys at the #GRAMMYs: "DEI is not a threat, it's a gift."
FACTS. 💯 pic.twitter.com/GTehdMhRcg
— BrooklynDad_Defiant!☮️ (@mmpadellan) February 3, 2025
Viewership Decline and Social Media Impact
Despite being a major event in the entertainment calendar, the Grammys experienced a nearly 10% drop in viewership compared to previous years. This decline raises questions about the public’s appetite for politically charged award shows.
CBS, however, claimed that the Grammys were “the most social television program ever” due to extensive social media coverage. This contrast between traditional viewership and social media engagement presents a complex picture of the event’s reach and impact.
They're still not listening. pic.twitter.com/JYpMflpTQk
— Ricky Gervais (@rickygervais) February 3, 2025
Gervais’s Stance on Celebrity Opinions
Gervais, known for his celebrity roasting, has consistently emphasized that entertainers’ opinions on public policy are not significant. His criticism extends beyond conservative views, targeting Hollywood’s broader tendency to lecture on social issues.
The comedian’s approach challenges the notion of celebrity activism, questioning whether such high-profile political declarations inspire action or simply serve as a personal brand enhancement. His perspective invites scrutiny of the motives behind celebrity activism and its role in broader societal movements.
